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    About the Author

    Brian Poelman is Vice President of KellyConnect at Kelly Services, where he leads large-scale contact center operations and outsourcing programs for enterprise clients. With over three decades of experience in customer experience strategy and workforce optimization, he has held executive roles at Convergys, InContact, and Dialog Direct.

    14 min read | July 10, 2025

    Contact Center Optimization: Build Operations So Smooth, Your Customers Forget They Ever Had a Problem

    By Brian Poelman, VP of KellyConnect Your goal in building a contact center is to give every... Read More