In the market for a new job? With many companies competing for
top talent it’s important to know the best way to package your skills and
accomplishments to give yourself the best competitive advantage in the hiring
Your résumé is your most important calling card. In the age of online
profiles, the résumé is still king. According to the hiring managers
surveyed, 61 percent prefer digital or electronic résumés when evaluating candidates.
A traditional hard copy résumé is preferred by 33 percent. Therefore, in order
to be able to send out your résumé quickly, make sure you have it saved in a
number of file formats including a Word document, pdf, and .txt.
Alternative résumé formats aren’t widely adopted. Only four percent
of hiring managers prefer to review personalized websites or "digital
portfolios"; two percent prefer LinkedIn profiles; and less than one
percent prefer to receive video résumés. Clearly, unless a job posting
specifically asks for one of these formats, you’re best off focusing on a
digital or hardcopy résumé.
Your qualifications must match the job description. An overwhelming 79
percent of hiring managers agree that this is the most important
résumé component influencing their decision on which candidates to
interview. Before you send out your résumé, invest some time in tailoring your
qualifications and experience to match the job listing. It’s also advisable to
feature the same keywords in your résumé and cover letter where appropriate.
Social media. Surprisingly, the majority of
hiring managers (59 percent) do not check social media to review a candidate’s
information. Similarly, only a small number (12 percent) say they have ever
disqualified a candidate based on a review of their social media profile.
What about LinkedIn? Of the hiring managers who say
they do review a candidate’s LinkedIn profile, a whopping 88 percent do so to
review your employment history.
What are the benefits of social media? Hiring managers may not
always be looking here, but social media may still aid indirectly in your job
search. In a survey of working professionals Kelly® found that 68 percent use social media as their primary
method of networking, and 36 percent say they use their online networks when
making decisions about their career or employment. Add to this the fact that
employee and industry referrals are top ways hiring managers source talent, and
it’s clear that social media is a vitally important tool for establishing and
building relationships with your peers and industry leaders.
To position yourself to your best advantage in the job search
process, always make sure your résumé is up to date and tailored to the
position you want. On the social front it’s still advisable to keep your
LinkedIn profile current and your social media profiles active to build and
advance your network.
Survey methodology: The 2015 Hiring
Manager Research (U.S./Canada) was conducted by RDA Group on behalf of Kelly
Services. Over 1,000 hiring managers in the U.S. and Canada were surveyed.
Participants had direct hiring responsibilities for talent in healthcare,
engineering, finance and accounting, IT, and scientific fields. Results represent
a cross section of industries and career disciplines.
Kelly® has the connections to develop
your career. Our customers include 97% of Fortune 100™
companies. We put a new employee to work every 35 seconds, and every three minutes
one gets hired by a Kelly customer.
jobs on our Kelly Career Network®, sign-up for our Career Tips Newsletter, or
visit kellyservices.us/careers for more career insights.
An Equal Opportunity Employer © 2016 Kelly Services
Kelly Services 2015 Hiring
2014 Kelly Global Workforce
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